Anita de Werd
Anita de Werd joined Maersk as Head of Marketing and Business Development Africa and as Member of the Board for Safmarine on 1st of January 2019. Anita is a transformational and energetic business leader in global B2B organizations, she has a track record in building global brands that differentiate their value proposition in the market. This is achieved by focusing on customer insights, working with open-minded leaders and approaching the market in innovative ways. Anita has broad business development experience for global sustainable trade, especially for women. She uses her strategic marketing experience, co-creation with customers and digitally enabled tools to drive the benefits of trade.
In the Logistics world, Anita is a known speaker on gender diversity & inclusion as well as developing women in corporate organizations and in SMEs to create a better world with equal opportunities. She is keen on deploying capability training, facilitating meetings for gender parity and interacting and educating women by sharing experiences.
A bridge-builder between Africa and Europe, believer in public-private partnership to bundle together value chains to build capabilities on the African continent. On Linkedin, she contributes towards changing the narrative of Africa as a continent of resilience and opportunity.