Adebola Kupoluyi

Anita de Werd joined Maersk as Head of Marketing and Business Development
Africa and as Member of the Board for Safmarine on 1st of January 2019.

Anita is a transformational and energetic business leader in global B2B
organizations, she has a track record in building global brands that differentiate
their value proposition in the market. This is achieved by focusing on customer
insights, working with open-minded leaders and approaching the market in
innovative ways.

Anita has broad business development experience for global sustainable trade,
especially for women. She uses her strategic marketing experience, co-creation
with customers and digitally enabled tools to drive the benefits of trade.

In the Logistics world, Anita is a known speaker on gender diversity & inclusion
as well as developing women in corporate organizations and in SMEs to create a
better world with equal opportunities. She is keen on deploying capability
training, facilitating meetings for gender parity and interacting and educating
women by sharing experiences.

A bridge-builder between Africa and Europe, believer in public-private
partnership to bundle together value chains to build capabilities on the African
continent. On Linkedin, she contributes towards changing the narrative of Africa
as a continent of resilience and opportunity.

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