Boris is the creative and strategic mind behind numerous T-Mobile campaigns. His experience with CVM campaigns based on AI, loyalty program “PrePaid Surprise” and the development of propositions allows him to focus on the customer’s needs without losing commercial momentum.
He has been nominated by Adformatie, Nima Amsterdam, and Platform Innovation in Marketing (PIM) for the award of Marketing Talent of the year 2020. Adformatie also included him in the list of Top 100 Best Marketers in The Netherlands 2020. Last year he married his partner Johnny and together they are living in Amsterdam. They have no children but they do have a gorgeous cat (Main Coon): Tiger-Lilly.
Marketing Manager of T-Mobile Netherlands