Aissatou is a seasoned content marketing professional with 7+ years of experience in various sectors. Recognised for demonstrating a natural aptitude for translating analytical data into actionable content insights, Aissatou has a verifiable history of contributing directly to company growth and expansion throughout her career. As such, she consistently exceeded budgetary and performance goals and is adept at achieving maximum operational output with minimal resource expenditure. Professional focal points include strategic planning, search engine optimisation, content optimisation, social media and digital marketing, copywriting, proofreading, translation, Google AdWords, cross-functional team leadership, complex problem-solving, client relationship management, coaching and project management.